Allan Adler


Allan Adler is a world-class Ecosystems advisor, consultant and change agent supporting individuals, managers and executives to understand and incorporate partnership best practices in service to our businesses, our partnerships, and our planet.   He is the creator of the GoToEcosystem Framework that guides XaaS CEOs and C-Suite to unlock the potential of Ecosystem Orchestration.


As Managing Partner at Digital Bridge Partners, Allan is our Chief Ecosystem Officer and drives thought leadership to help clients drive ecosystem differentiation and accelerate their ecosystem flywheel. Allan is also the Chair of the Ecosystem Counsel at PartnerHacker and an Executive Member of Partnership Leaders.


Previously, Allan founded and ran (as CEO) MSI Consulting Group; a 100-person sales and marketing strategy firm focused on the high-tech where he became a leading sales and marketing strategist and visionary. Allan also worked as a consultant with The Boston Consulting Group and received his MBA from Harvard Graduate School of Business where he was honored as a Baker Scholar. Allan is also a CPA and serves on several for-profit and not-for-profit boards.



Dylan Charles


Dylan has deep experience working with technology, media, services, and manufacturing clients. He brings unique insight and thought leadership to the strategic, operational, business model, ecosystem, and go-to-market challenges faced by companies in rapidly changing or disrupted industries.


He also brings with him the perspective of an experiences start-up founder, including Solmetric, a successful solar startup, and Critical Sense, an early ASP Cloud service provider focused on the retail market.


Dylan’s previous roles include Managing Director of Crimson Consulting, Partner in Charge of the McKenna Group’s San Francisco office, and Managing Director at KPMG, where he established and managed a Strategy and Implementation Planning Group, recognized by Forrester Research as one of the premier strategy teams in the industry.


Dylan is on the board of Ecology Project International, an international non-profit dedicated to education and the environment and served on the Advisory Board of City Car Share, an early car sharing platform. Dylan has a BA from Tufts University and an MBA from the Anderson Graduate School of Management at UCLA.


Andy Lauta


Andy has extensive strategy development expertise refined over a 15-year operational career within executive product management, product marketing, and business development roles at leading technology companies, including Intel and Apple. 


For the last 20+ years, Andy has produced custom, practical, results-oriented business, product, and marketing strategies to both large and small companies looking to grow their business and create leverage within their solution ecosystems. A hallmark of Andy’s success is a long history of repeat business from world-class technology companies such as Adobe Systems, PayPal, ServiceNow, Apple, ADP, SanDisk, Ericsson, and Nokia.


Andy’s areas of expertise include cloud services, payments, e-commerce, GTM strategy, 3D technology, desktop and mobile software, technology platforms, and developer engagement across expertise, small business, K-12, and consumer solutions and channels. 


Andy graduated Magna Cum Laude from Brown University.



John Nelson

Director of Research

John has extensive experience providing strategic qualitative and quantitative research services to clients in a variety of industries including High-Tech, Financial Services, and Retail. John’s particular area of focus centers around qualitative research with senior executives and hard-to-find industry experts. He leverages a database of over 4,000 executives who have participated in prior research projects to quickly bring together subject matter expertise to evaluate new product offerings, competitive positioning, and go-to-market strategies.